Did you know there are over 78,000 franchise units in Canada? Thousands of other franchise business owners just like you are finding support, networks, and resources at a site sponsored by the Canadian Franchise Association called #FranchiseAwareness. Here are a few of the benefits you can find there.
Other Franchisees Share Their Success Stories
On the #FranchiseAwareness site, you can find inspiration from franchise success stories. These stories can give you insight into a particular franchise you’re considering buying into, or simply show you that franchising works.
You Can Have a Say in Franchise Legislation
There’s power in numbers, and CFA has made it easy for both franchisors and franchisees to get involved in its lobbying efforts for franchise law. CFA is active in responding to legislative or regulatory threats to franchising, and in developing relationships with government entities to get franchise topics on the table.
There’s a Franchise Awareness Day
Did you realize there is an actual day to celebrate franchise awareness? The date varies by region, but the events involve meetings between franchise business leaders and local politicians. The aim of these events that occur in major Canadian cities is to connect franchise leaders and government officials, as well as to bring — you guessed it — awareness about the impact of franchising in Canada.
The next Franchise Awareness Day will take place in Alberta on May 16, 2017, at the Legislative Assembly of Alberta in Edmonton.
You Can Find Franchise Education Resources
While the Resources section of #FranchiseAwareness is geared toward franchise educators, there’s good stuff for newbies to the world of franchising. Find guides on getting started, franchising 101, and franchise success essentials.
You Can Connect with Other Franchisees Via Social Media
The #FranchiseAwareness name isn’t just for this CFA website; it’s also a hashtag designed to spur conversations about franchises on Facebook and Twitter. Social media is an excellent forum to connect with franchisees and franchisors, ask questions, and get feedback on specific franchises. You can also find out about Franchise Awareness Day events in your area.
Remember: if you’re on Facebook or Twitter and want to jump into the conversation, include #FranchiseAwareness in your social post!
The #FranchiseAwareness website is a valuable resource for Canadian franchisees, whether established or just getting started.
Susan Payton is the President of Egg Marketing & Communications, a marketing firm specializing in content writing and social media management. She’s written three business books, including How to Get More Customers With Press Releases, and frequently blogs about small business and marketing on sites including Forbes, AllBusiness, The Marketing Eggspert Blog, and Tweak Your Biz. Follow her on Twitter @eggmarketing.