Best.Energy : Best.Energy Partner Chris Lee of Rita's in Malaysia

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This video features insights from a current franchisee sharing their experience with the Best.Energy franchise. As you watch, listen for details about daily involvement, support, and challenges as well as successes. If this perspective resonates, the next step is to request more information and speak directly with the franchisor.

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Best.Energy : Best.Energy Partner Chris Lee of Rita's in Malaysia
Published: Sep 2, 2020 | Updated: Aug 19, 2026

About This Video

In this Best.Energy Partner Profile Series interview, Chris Lee of Rita's in Malaysia reflects on a career path that has shaped how he approaches his Best.Energy partnership. At 60 years old, Chris has built up a perspective that includes early career work as a sales agent, an extended period at a multinational based in Singapore and Hong Kong where he developed his executive presentation and strategic approach, and a return to his home country to start his own business in energy saving.
Chris's introduction to Best.Energy was through Eniscope — the brand's flagship monitoring platform — which struck him immediately as something he could deploy and explain to customers.
The interview also captures Chris's view on how the Best.Energy organisation has evolved over time. He observes that the brand has invested meaningfully in its people and skill sets — the quality of partner support, training, and presentations he receives today is materially better than when he first came on. For a partner managing customer relationships in a market like Malaysia, where credibility and ongoing capability matter, that organisational investment shows up directly in his business outcomes.
For prospective Best.Energy partners, Chris's story is a useful long-arc data point.
Best.Energy is a UK-founded global energy monitoring company built around the Eniscope platform, with more than 100 partners working in over 50 countries. This watch page is part of the Partner Profile Series on the Best.Energy Canada Franchise Direct profile.

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