Eazi-Apps : Eazi-Apps Partner Dominic Potts Goes From IT Career to App Builder

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This video features insights from a current franchisee sharing their experience with the Eazi-Apps franchise. As you watch, listen for details about daily involvement, support, and challenges as well as successes. If this perspective resonates, the next step is to request more information and speak directly with the franchisor.

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Eazi-Apps : Eazi-Apps Partner Dominic Potts Goes From IT Career to App Builder
Published: Mar 11, 2024 | Updated: Feb 25, 2026

About This Video

This Eazi-Apps partner interview features Dominic Potts describing the move from nearly thirty years in IT — beginning as a junior developer at a local pensions company in Tunbridge Wells — into running his own digital services business through the Eazi-Apps Canada network. The framing is matter-of-fact: a redundancy in mid-2019 prompted Dominic to take time to figure out what came next, and a wide review of business opportunities ultimately landed on Eazi-Apps. He describes the early Eazi-Apps experience in clear terms. Dominic was looking at app building and website building specifically, and the Eazi-Apps offer was the closest fit to the kind of operator he wanted to be. He singles out the support team — naming team members Richard and Joe — and describes the network's responsiveness as brilliant. He also notes a healthy maturity curve: he relies on the support team less now than he did at the start, but when he does need them they are there. The video grounds the franchise discussion in current client work. Dominic describes working with a varied portfolio rather than niching down to a single vertical. Two clients are highlighted: a jewellery designer named Chloe May, with whom he is building digital presence and SEO; and a large education recruitment company, where he has grown LinkedIn followers by approximately four hundred percent. The blend of small-brand and larger-organisation work illustrates the breadth the Eazi-Apps platform can support. The interview closes with a lifestyle reflection. Dominic describes the business as delivering the life and the lifestyle he wanted, with flexibility he says he would not have found in a traditional employment route. He describes meeting a range of clients and people through the work and enjoying the day-to-day in a way that was missing in his previous career. For prospective Eazi-Apps Canada partners evaluating the model, Dominic's interview is a grounded mid-career-pivot perspective with named clients and concrete results. This watch page is part of the Eazi-Apps Canada content series on Franchise Direct Canada.

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