Trends and Facts About Coffee Franchises
The coffee business is booming in Canada! Coffee is the go-to drink of Canadians, with more people drinking coffee than they do tap water. Here are some fast facts about the Canadian coffee industry:
- The coffee industry in Canada is worth an estimated $6.2 billion.
- Retail sales of coffee in Canada are forecast to grow to $3.8 billion by 2021, according to Euromonitor's Coffee in Canada report.
- According to the Coffee Association of Canada (CAC), 71% of Canadian men and women aged 18-79 drank coffee in the past day, greater than the 67% who had consumed water in the past day.
- Coffee drinkers in Canada drink on average 3.2 cups per day.
- 83% of Canadians drink coffee occasionally which makes it Canada’s most popular beverage – more popular than in the US where just 49% of Americans drink coffee on a daily basis.
- Coffee is most popular in the morning as nearly 85% of Canadian coffee drinkers consume coffee at this time of day. Many people use coffee to help wake them up before morning meetings and as a pick-me-up throughout the day.
- Canadians really like good quality coffee. As the quality of instant coffee has gotten better, more consumers have purchased a single-cup brewer for their home, the number increasing from 7% in 2010 to 38% in 2016. Specialty coffee is more popular among those aged 18-49, while traditional coffee is most likely to be consumed by those aged 65-79. Those aged 18-34 are more interested in coffees that are ethically sourced, causing a rise in fair trade and organic coffee shops.